BIKE O & COMPANY at a Glance
Maximizing the strengths we have built up in the motorcycle business
We are more than just motorcycles, becoming a life-design company
Corporate Mission
We create excitement the world has never seen before.
In aspiring to be a life-design company,
we will advance into new business domains
to solve social issues through ESG management and more
we will advance into new business domains
to solve social issues through ESG management and more
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Entering into new businesses
synergize with the motorcycle business -
Being a socially responsible
company -
Reaching 50 and 100 years
as a company loved by all
Growth potential
Aiming for the No. 1 share in used motorcycles sales
(35,000 motorcycles sold*)
Building on our solid management foundation and corporate strength built up through motorcycle purchasing, we aspire to even further growth by reinforcing our retail operation that leverages abundant purchasing.
*Sales volume = retail volume
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SalesFiscal 2023 results¥33.0 billion126% previous year
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Number of storesFiscal 2023 results79 stores
Advantage
Sales strength stemming from strong brand recognition and abundant purchasing
With strong brand recognition, we provide services on a nationwide scale, and sell high-quality motorcycles chosen from our total business volume of more than 100,000 vehicles per year.
Cumulative total volume of vehicles
Fiscal 2023 results
A robust supply chain enables high purchase prices and stable supply
Future potential
Realizing our vision of becoming a lifelong partner in the motorcycle lifestyle
Our past business structure has resulted in once-in-a-lifetime relationships with customers. Moving forward, however, we are switching to a growth model based on user experience (UX) in order to maximize customer LTV.
That is, we are working toward our vision of becoming a lifelong partner in the motorcycle lifestyle.
That is, we are working toward our vision of becoming a lifelong partner in the motorcycle lifestyle.
About BIKE O
Under the BIKE O brand, we conduct our main business operations ranging from motorcycle sales to purchasing.
By providing a comprehensive range of motorcycle-related services, we aspire to evolve into a BIKE O brand that is known for offering everything to do with motorcycles.
Becoming a life-design company that transcends the motorcycle lifestyle
